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Europe

Zenith to Feature in Exciting New Cambridge University Students’ Union Digital Campaign

Richard Powell  2 min read
Illustration: greatreporter

Zenith has been selected to appear in a new digital publication entitled Cambridge Strategies, which showcases top employers, educational institutions and digital innovators from around the world, and provides insights into today’s ever-changing professional and academic landscapes.

Published by Cambridge University Students’ Union (CUSU) and its official publisher, St James’s House, Cambridge Strategiesincludes an eBook, website, app and marketing campaign aimed at high-calibre students.

“Cambridge Strategies is a groundbreaking global campaign that delivers thought-provoking content in an interactive and user-friendly format,” says Richard Freed, Chief Executive of St James’s House. “The website not only identifies leaders in education and an extensive range of professional opportunities, but also provides a digital platform for discussing some of the most pressing issues within education and employment – such as the increasing need for digital skills.”

The inclusion of Zenith provides the project with invaluable insight. Zenith is part of Publicis Media, which is one of the four solutions hubs of Publicis Groupe, alongside Publicis Communications, Publicis.Sapient and Publicis Healthcare. Led by Steve King, CEO, Publicis Media is powered by its four global brands, Starcom, Zenith, Mediavest | Spark and Optimedia | Blue 449, and supported by its digital-first, data-driven Global Practices which together deliver client value and business transformation. Publicis Media is committed to helping its clients navigate the modern media landscape and is present in more than 100 countries with over 13,500 employees worldwide.

A truly international project, Cambridge Strategies will engage with an informed and influential audience of global talent, including the University of Cambridge’s 22,000 students, members of the Cambridge Alumni Association, more than 50,000 educational institutions from over 190 countries and the senior management of companies on all the major global indices.

“It’s a real privilege to work with CUSU and Zenith,” says Richard Freed. “Zenith has a great deal to offer, and we are very pleased to announce its input in this unique digital publication.”

The Cambridge Strategies eBook and app can be accessed via the project’s website at www.cambridge-strategies.org

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