FABACUS TO PARTNER WITH MUBADALA SILICON VALLEY CLASSIC TOURNAMENT TO ENHANCE FAN EXPERIENCES OFF-COURT THROUGH DIGITAL ACTIVATIONS
The Mubadala Silicon Valley Classic Tennis Tournament and Fabacus have partnered to launch digital activations using bespoke QR code technology that will see fans unlock gifts and offers at this week’s event, in a deal brokered by the tournament organizers IMG. As the Mubadala Silicon Valley Classic goes in to its 51st year and […]
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